Userflow lets you create tours and checklists.

Candu lets you create tours, modals, empty states, and homepages — all in one.

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Feature Comparison

Total monthly cost
for 1,000 monthly active users (MAU)

Candu

$799
/month

Userflow

As of July 2024
$680
/month
Core UX Features
Product Tours

Guide users through multiple tooltip steps.

Guide users through multiple tooltip steps.

Modals, Pop-ups & Slide-outs

From full page takeovers to subtle slide-outs, fully customize the size & position of overlays.

From full page takeovers to subtle slide-outs, fully customize the size & position of overlays.

Onboarding checklists

Guide new users with interactive embeddable or floating checklists.

Guide new users with interactive embeddable or floating checklists.

Hotspots

Draw attention to specific areas with eye-catching beacons and tooltips.

Draw attention to specific areas with eye-catching beacons and tooltips.

Forms & Surveys

Collect user feedback and data with customizable in-app forms.

Collect user feedback and data with customizable in-app forms.

Homepages/full pages

Design comprehensive in-app pages for onboarding or resources.

Design comprehensive in-app pages for onboarding or resources.

Banners + cards

Create eye-catching announcements within your product interface.

Create eye-catching announcements within your product interface.

Empty states

Design engaging content for unused features to encourage adoption.

Design engaging content for unused features to encourage adoption.

Onboarding flows

Create personalized multi-step onboarding experiences.

Create personalized multi-step onboarding experiences.

Design Features
Advanced Styleguide

Create a cohesive design system with reusable on-brand components.

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Advanced Responsive Controls

Customize designs or hide components for each screen size. Easily preview content on different viewports.

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Full customization (no CSS needed)

Use the editor toolbox to customize everything from border radius to shadow blur to padding & margin.

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50+ Pre-built Templates

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Targeting & Analytics
Segments

Create personalized experiences for specific user groups.

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Dynamic personalization

Use variables to add personalized content (e.g. Hi {FIRSTNAME}).

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Engagement Analytics

Track views, unique visitors, clicks and content engagement (e.g., checklist completions).

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Conversion tracking (Goals)

Measure conversion rates for specific user events after content views.

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Nested Segmentation

Create complex user segments with multiple criteria.

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URL Rules (incl wildcards)

Target experiences using simple or complex URL rules.

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Embed in existing HTML selectors

Insert content above or below existing UI elements.

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Replace your existing product content

Swap out existing UI with Candu content for everyone or for specific user segments.

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User Profiles with activity feed

View detailed user profiles with chronological activity feeds.

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Click to track events

Set up event tracking without coding.

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Product analytics

Access comprehensive data on product usage and user behavior.

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A/B Testing
Run A/B Tests

Compare different versions of in-app experiences to optimize engagement and conversion.

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Progressive Rollout

Gradually increase the audience for your experiments over time.

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A/B Test Analysis (Bayesian)

Use Bayesian models to determine winning variants and assess risks.

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Account/General
Workspaces/Multi-Account

Manage multiple projects or clients with separate workspaces.

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Scheduling

Plan and automate the release of in-app experiences.

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Real-time Display

Our Segments refresh in real-time so you can show new experiences without needing a page refresh.

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Unlimited Users

Reach an unlimited number of end-users with your in-app experiences.

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Folders

Organize experiences into sections and filter by type for easy management.

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Relative & Dynamic URL Support

Target users accurately regardless of your URL structure.

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JavaScript Callbacks

Trigger custom actions based on user interactions with your experiences.

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Share links

Collaborate by sharing experiences with team members for feedback.

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Content Management System (Collections)

Centralize and efficiently manage your in-app content.

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Integrations
Segment

Send data to and from Segment with our bi-directional connector.

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Amplitude

Sync data to and from Amplitude as well as import Amplitude cohorts to Candu Segments.

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Heap

Send Candu data directly to Heap.

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Webhooks

Push Candu engagement data or form responses to other tools like Slack or Zapier.

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API

Use REST API for user data and Javascript API for event tracking.

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Custom CRM Integrations

Custom integrations with tools like Salesforce or Hubspot are possible with our Enterprise plan.

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Security
Role based access control

Manage user permissions and access levels.

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Signed Identities

An extra security measure that is available if you choose to send us PII.

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SSO

Configure Single Sign-On SSO as a part of our Enterprise plan.

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Version control

View and restore previous content versions.

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Activity/Audit Logs

Track all account changes and actions for security and compliance.

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Support & Services
Email & Chat Support

Get help via email and chat for questions or troubleshooting.

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Dedicated CSM

Partner with one of our CSMs and get regular use case & design advice.

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Dedicated Slack Channel

Collaborate via a dedicated Slack channel.

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1st experience built for you

Let us build your first experience in Candu within 1-3 business days.

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10 service hours per quarter

Use these hours to get help with designing and building content, auditing your product UX, and more.

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Compare Growth and Pro Plans, July '24

Embed seamless inline UX

Candu has the most advanced and flexible UX editor on the market.

We'll match your Figma, test us!

With Candu’s editor, you can faithfully turn a Figma design into UX? Want to see for yourself? Send us a Figma file and we’ll show you how to create it Candu the next day. Don’t have a pre-built design? No problem. Unlike Appcues Candu comes pre-loaded hundreds of battle-tested UX templates for everything from Onboarding Checklists to Empty States to Forms and Surveys.

Frequently asked questions

Can Candu replace Userflow as my Product Adoption Platform?

Yes! Candu's flexible editor can replicate all of your existing Userflow experiences. And in addition to your existing experiences, you can also take advantage of Candu's embedded components – everything from Empty States to Homepages. While Userflow lets you create tours and checklists, Candu offers a more comprehensive suite of tools for creating in-app experiences.

What unique features does Candu offer that Userflow doesn't? Candu brings a whole new toolbox to the table! 🛠️ While we can match all of Userflow's core functionalities, we've got some extra tricks up our sleeve:

* Full Page Experiences: Create immersive onboarding dashboards or resource hubs right within your product. It's like giving your users a guided tour of your app's best features.* Embedded Components: Unlike Userflow, Candu offers multiple levels of segmented experiences with Embeds.* Progressive Rollout: Gradually introduce new features to your users, ramping up over time. It's like a soft launch but smarter! Guide on How to set up a Candu experiment.* Replace Content: With Candu, you can replace coded experiences (like an out-of-date Empty State) with no-code versions you can edit yourself.

How does Candu's design customization compare to Userflow's?

Candu offers advanced design controls that go beyond Userflow's capabilities. With Candu, you get full customization without needing CSS, an advanced styleguide for creating reusable components, and advanced responsive controls for different screen sizes. This allows for more flexible and brand-consistent in-app experiences, giving you greater control over how your guidance looks and feels.

How easy is it to migrate from Userflow to Candu? Migrating from Userflow to Candu is straightforward.

Candu's outstanding CS team will recreate all of your existing flows and segments in Candu for you. (Phew!) We'll turn the experiences you update regularly, like a monthly feature launch modal, into templates your team can edit easily. The migration process involves installing Candu's JavaScript snippet, reviewing your new experiences, and then publishing them.Technical guide on migrating from Userflow to Candu

How does Candu's support compare to Userflow's?

Candu offers comprehensive support across all plans, including email, chat, and self-serve help guides. Higher-tier plans include additional services like a dedicated Customer Success Manager, a dedicated Slack channel, and quarterly service hours. This ensures you have the support you need to make the most of your product adoption platform, whether you're just starting out or scaling up your in-app experiences.

Why settle for just overlays when you have embedded, inline experiences too?

Why switch to Candu?

“I just love the editor. It's so easy to use but you can get really precise in what you need, whether it's like margin, padding customization on colors and whatnot. With other tools, I had to use CSS to override some of their more basic functionalities, which kind of took away the whole purpose of having a no-code tool.”

Claudia Pravettoni
Success Growth Lead