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Zero-Touch Onboarding, Done the Vertical-SaaS Way

Automated where it matters, human where it counts — 50% live on Day 0.

Jonathan Anderson
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Zero-Touch Onboarding, Done the Vertical-SaaS Way
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2-Page Onboarding Flow with Testimonials Template
Personalized onboarding journey
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What do gyms, dental clinics, and auto-repair shops have in common?

Their power users are working the front-desk.
Give them an account that’s already half-built and they’ll never leave.

Meet Tammy: When Your User Works the Front Desk

Reality Onboarding Implication
Lives on a tablet & barcode scanner Mobile-first UI — every modal must fit a 6-inch screen.
Steps away from the desk = lost revenue Setup must finish before the next customer arrives; avoid multi-page wizards.
Dreads CSVs & “wizard fatigue” Pre-load smart defaults so she can confirm, not create.

Tammy isn’t a product-led-growth superuser—she just wants today’s shift to run on time. Build for her and you’ll outsell any competitor.

Why Listen to Dan Henig?

Dan Henig smiling in a collared shirt
Dan Henig | Operator, Advisor,
Vertical-SaaS Whisperer
  • SurveyMonkey — Cut his teeth in horizontal PLG, learned why churn creeps in when users start from zero.
  • Glofox (gyms) — Helped frontline staff configure apps for businesses and members.
  • Shopmonkey (auto-repair) — Proved the first 10 days of onboarding are crucial for shop owners.
  • Archy (dentists) — Sees patient-record imports turn clinics into lifelong customers.

“Get customers 50 % live on Day 0—they’ll happily finish the rest on Day 14.”

Five Lessons That Drive Stickiness

  1. Confirm, don’t create – Defaults beat drag-and-drop.
  2. 50% on Day 0 > 80% on Day 14 – Momentum > perfection.
  3. High touch for only the hard stuff – Automate the simple configurations to focus on data migration.
  4. Time away from the counter is a problem – Pause/resume flows without lost state.
  5. Sticky after go-live – Once appointments are booked, medical codes flow, or real payments process, churn plummets.

The 50-80-30 Framework 🛠

1. Listen

Capture the sales (or discovery) call with Fathom or Gong → auto-map answers to config fields.

2. Auto-Config Goal: 50-80% ready before first login

Match the account to a best-fit template (operating hours, membership packages, labor rates) and pre-load demo data.

3. Strategic Assist One 30-min low-touch session

Move the gnarly bits—credit-card vaults, x-ray files, 12 k VINs—then hand Tammy the keys.

Vertical Cheat Sheets 📋

Gyms

Gym POS — Low-Touch Setup

  • Template: “Class-Based POS”
  • Defaults: Membership tiers, locker fees
  • Heavy lift: Stripe token migration
Dental

Dental Software — Low-Touch Setup

  • Template: “7-Chair Practice”
  • Defaults: CDT codes, insurance carriers
  • Heavy lift: X-ray & patient file import
Auto

Auto-Repair CRM — Low-Touch Setup

  • Template: “VIN Service Desk”
  • Defaults: Common services, tax rates
  • Heavy lift: 12 k-VIN CSV upload

See It in Action 💻

Infographic: the Zero-Touch Onboarding flow—Listen, Match, Confirm, 30-min Call, Go Live—showing how sales-call data becomes an 80% configured account.
Infographic: Zero-Touch Onboarding in 5 Clicks (and One Call)

Vertical-SaaS onboarding doesn’t need a 30-step wizard. It needs a progressive, Toast-style flow that keeps Tammy in her lane, shows one decision at a time, and never kicks her off the front desk. Here’s how the five clicks break down:

Putting it all together: Zero-Touch Onboarding

Step Front-End (Tammy) Behind the Scenes
1 · Welcome Card “We matched you with FitHub Gym (83 %) — ready to review?” LLM classifies the sales call ➜ Candu drops the account in gym-2-locations segment and loads the matching template.
2 · Signup Survey 3 quick questions (locker rentals, gift cards, # trainers) 📝 Answers fire an outgoing webhook to /config/profile; segment updates in real-time.
3 · Live App Walk-Through Progress drawer shows “Membership tiers” → “Weekly schedule” — edits inline. updateConfig() writes to your API; template rule auto-duplicates the calendar when locations > 1.
4 · Stripe Settings “Migrate saved cards now or later?” Buttons: Now / Later Choosing Later triggers cardMigrationChoice ➜ webhook books a Calendly slot & flags migration_pending=true.
5 · Finish & Book Migration Calendly picker appears; progress hits 100 %. onboardingComplete sets awaiting_migration; first live payment event flips customer to “Sticky risk: Low.”

FAQs

Does “zero-touch” mean no sales call at all?
No. Candu automates about 80 % of setup; then a single 30-minute kickoff call handles sensitive imports like credit-card vaults or VIN records.
Will my engineers still have to build migration scripts?
Nope. Our no-code templates and built-in import connectors push data into your backend via outgoing webhooks—engineers stay focused on roadmap work.
How long does it take to launch a zero-touch template?
Most vertical-SaaS teams spin up a first template in < 1 week and cut go-live time by roughly 60 %.

Next Step → Book a Zero-Touch Audit

We’ll review one recent sales call, show you how to turn it into a 50%-ready account, and send you the template—free.

Zero-touch onboarding doesn’t end at sign-up—it begins there. Candu turns the conversation you just had with a prospect into an 80 %-configured live account</strong>, no engineers or drag-and-drop builders required. Our template-driven UI blocks render inside your product so front-desk power users like Tammy simply confirm smart defaults, tweak a price or two, and start taking payments in minutes. See how Candu’s no-code onboarding templates can cut go-live time by 60% for gym, dental, and auto-repair platforms.

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About the author: Jonathan loves product onboarding so much he cofounded Candu.
Special thanks to Dan Henig (operator, advisor, vertical-SaaS whisperer) for sharing his experience.

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