Show off key customer success stories and the amazing work your company does to champion industry insights, experts & trends. Keep your users in the loop by using Candu’s drag and drop editor to embed this content directly within your product where users are most likely to engage with it. This creates a community feel and builds on the trust and credibility of your brand, especially if users are new to your platform.
To ensure that messaging and content best resonates with users, it needs to be tailored. Candu supports the creation of user segments so that you can show off the most relevant what’s new content to each user. A new user may be most interested in customer success stories vs. a superuser who may want to know about latest product updates. Show the right updates to the right users to ensure you are adding value to your users experience and driving content engagement levels.
Candu empowers you to update your in-app experiences without code in an easy to use editor, so you can easily switch out content and ensure users can keep up with the latest updates. This stops your content from getting stale or out of date and increases the chance of returning users who check to see what your latest and greatest is!
You shouldn't have to ask your customers to leave your product to learn it. Providing education in-app is so much more effective.