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The product marketer’s guide to product-led growth in 2022

Customers want to find product value fast without looking too hard for it. The answer: a self-service user experience (UX). SaaS product marketers need a product-led growth (PLG) strategy (and UI) that supports that journey. In this guide, you’ll learn how to turn your valuable content into scalable, in-product onboarding experiences that drive conversion, adoption, and retention.

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What’s inside:

  • Ideas for kicking off your PLG strategy
  • Questions to help you review your current onboarding experience
  • 4 worksheets for planning your product-led journey
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