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✨ What Can B2B Product Managers Learn From Facebook's A-ha Moment?
✨ What Can B2B Product Managers Learn From Facebook's A-ha Moment?

B2B companies often struggle with defining activation. Here is a recipe for understanding how to measure activation and define your North Star metric.

Jonathan Anderson
3
min read
How tos
✨ What Can B2B Product Managers Learn From Facebook's A-ha Moment?
✨ What Can B2B Product Managers Learn From Facebook's A-ha Moment?

B2B companies often struggle with defining activation. Here is a recipe for understanding how to measure activation and define your North Star metric.

Jonathan Anderson
✅ Three Metrics for Customer Onboarding
✅ Three Metrics for Customer Onboarding

Onboarding success looks different for every SaaS company. Here are three metrics to choose from when measuring account activation for your app.

Jonathan Anderson
4
min read
How tos
✅ Three Metrics for Customer Onboarding
✅ Three Metrics for Customer Onboarding

Onboarding success looks different for every SaaS company. Here are three metrics to choose from when measuring account activation for your app.

Jonathan Anderson
📌 Pop the Pop-Up! 
📌 Pop the Pop-Up! 

It’s not what you add; it’s what you take away. Put your user experience first by limiting notifications, guides, and hotspots to one per session.

Jonathan Anderson
4
min read
Product
📌 Pop the Pop-Up! 
📌 Pop the Pop-Up! 

It’s not what you add; it’s what you take away. Put your user experience first by limiting notifications, guides, and hotspots to one per session.

Jonathan Anderson
⚡️ How Startups Can Hire Better Than Google
⚡️ How Startups Can Hire Better Than Google

Seeking a unique job experience? Discover three advantages to forgoing the established tech giants and working with a startup instead.

Michele Riccardo Esposito
3
min read
Candu Culture
⚡️ How Startups Can Hire Better Than Google
⚡️ How Startups Can Hire Better Than Google

Seeking a unique job experience? Discover three advantages to forgoing the established tech giants and working with a startup instead.

Michele Riccardo Esposito
🌈 Asana's Epic Quest for Causation
🌈 Asana's Epic Quest for Causation

Asana has designed customer education experiments that can prove causation, not just correlation, between engagement with training and user success.

Jonathan Anderson
5
min read
Case Studies
🌈 Asana's Epic Quest for Causation
🌈 Asana's Epic Quest for Causation

Asana has designed customer education experiments that can prove causation, not just correlation, between engagement with training and user success.

Jonathan Anderson
🛍 Buy, Don’t Build, Your Product Experience Platform
🛍 Buy, Don’t Build, Your Product Experience Platform

A product experience platform helps you design, refine, and personalize onboarding. Here’s why developing onboarding experiences costs more than buying.

Jonathan Anderson
4
min read
Product
🛍 Buy, Don’t Build, Your Product Experience Platform
🛍 Buy, Don’t Build, Your Product Experience Platform

A product experience platform helps you design, refine, and personalize onboarding. Here’s why developing onboarding experiences costs more than buying.

Jonathan Anderson
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